




We're Trout Design Co., a design studio that creates thoughtful work to showcase authenticity & help your brand grow.
❋ Brand Identity
❋ Brand Strategy
❋ Illustration
❋ Custom Type
❋ Packaging
❋ Web Design
❋ Print & Digital
The Duo

Debbie Trout
Founder & Designer
❋ LEO
❋ HOT TEA
❋ LEWIS HAMILTON WON 8 TITLES
Debbie is the founder and designer at Trout Design Co. Creative and collaborative, she brings a vibrant mix of passion and strategy to every project. She’s worked with a variety of unique brands and has infused personality and purpose into each. A background including an MA degree in Graphic Design from Iowa State University and prior agency experience led her to start Trout Design Co. in 2017. Her work often integrates custom type, an ongoing pursuit and passion of hers. Outside of design she enjoys skateboarding, grounding, and 90s fashion. Hawai'i is her favorite place on earth, and her Golden Retriever Rusty is always by her side.

Tim Trout
Project Manager & Strategist
❋ SAGITTARIUS
❋ COFFEE
❋ SHOOK ELTON JOHN'S HAND ONCE
Tim is the project manager at Trout Design Co., and also works with research, strategy, and creative ideation behind our projects. He is an analytical but outside-the-box thinker and brings another layer of thought and interpretation to our work. A Watson to Debbie's Holmes at Trout Design, he adds his unique perspective and background to every project we create. Working with TDC since it opened, he also teaches 6th grade math during the school year. Alongside his work here he likes playing sports, bucket hats, and Aerosmith. One time he was mistaken for Nick Jonas.
A LOOK AT OUR PROCESS

Discover
Who Are Ya?
To kick things off, we’ll get on a discovery call and get to know everything about your brand. We’ll ask you some questions and talk them over to help us formulate a direction for strategy. This step gives us a chance to understand who you are, where you’re headed and what your goals are. Once we have a plan we’ll start our creative brainstorm with our discovery where we develop a strategic blueprint along with a vision and aesthetic for your brand.
Design
The Flow State
Here we take the information from our discovery, along with our strategy, and start bringing these ideas to life. We enter a creative flow state while exploring all the design possibilities until we get down to the direction that we believe communicates your brand and your value best. We’ll talk through and present the designs to you, along with mockups so you can visualize the brand fully out there in the world. Together we will refine things until it's a complete and total ...“chef's kiss."
Launch
Here's to You!
Here we add the finishing touches along with creating any additional materials needed for your official launch. We then deliver the final brand assets along with a comprehensive brand guidelines book (an owner’s manual of sorts), for you to reference so you can use the work in the best way possible. We'll open a bottle of champagne and make a toast to you and your brand. Until next time…
We've had the opportunity to work with some truly amazing people and their brands.



Our clients on the map
We’re located in Greenville, SC, but our work gets to call a lot of cool places “home." Having worked with a variety and diverse group of clients we're happy to have been a part of their journey...wherever it's been.
= Clients



Beyond
We do work with clients outside the US, as well!


We’re a creative yin and yang: I’m usually out front shaping ideas, direction and working with clients, while Tim works behind the scenes, adding thought, structure, and keeping every brand rooted in strategy and intention.🧠
What you’re seeing here is just a fraction of the work we’ve created over the years. Eight years in, and the work keeps getting sharper, deeper, and more aligned. Grateful for every brand we’ve helped build and excited for the ones we haven’t met yet.✨🔥


#graphicdesign #typography #blocklettering #ipad #typeverything #typegang #procreate #branddesigner #designinspo #designinspiration #troutdesignco #ipadlettering


Have a story to tell? Let’s build the brand that brings it to life. 🎬


When we take on a brand, we don’t just jump into design, we start by diving deep to understand who our client is and the value their products or services bring. Every research insight, every foundational element, and every strategy is carefully mapped out before any visuals for the brand come to life. By the time we begin designing, we already have a clear picture and a complete set of ideas to showcase our client authentically. 🔎
This part of our process is what allows us to create cohesive, meaningful brand identities for a wide range of clients that truly resonate. ✨
Ready to bring your brand to life? We’re here to help. 🤓


The whole concept centers around the grass. It’s what makes Wimbledon Wimbledon. I wanted the identity to feel fresh but still rooted in tradition—crisp lines, bold greens, playful type, and little nods to the charm of the Wimbledon atmosphere (yes, strawberries included).
Swipe through for a look at the full visual system.🎾🌱🍓
#wimbledon #wimbledon2025 #branddesign #tennis #branddesigner #designstudio #wimbledoncentrecourt #wimbledonchampionships #gamesetmatch #strawberriesandcream




#festivalbranding #branddesign #branddesigner #designinspo #posterdesign #illustration #christmasfestival #festivaldesign #dickens24 #dickensofachristmas #dickensofachristmasfranklin #nutcracker #creativebusiness #creativeentrepreneur #branddesign #adobeillustrator #designbrew #designinspiration


#brandidentity #visualidentity #branding #logoinspiration #designinspiration #moodboard #creativedirection #interiordesign #eclecticdesign #logodesigner #branddesigner #adobe #troutdesignco


#customtype #custombranding #process #typography #lettering #brandidentity #graphicdesigner #graphicdesign #designinspo #designbrew #typedesign #logoinspirations #logos #logodesigner #designinspiration #visualidentity #entrepreneur #designstudio #troutdesignco


Ready for a unique brand that showcases the value of your products and services? Head to our link in bio to work with us!
#brandidentity #visualidentity #logodesigner #branding #uniquebranding #custombranding #logoinspirations #strategy #brandstrategy #designbrew #designinspiration #designinspo #graphicdesign #entrepreneur #adobe #adobeillustrator #adobephotoshop #adobecreativecloud #typography #customtype #illustration #troutdesignco


1. Personalized Brand Assessment 🪞
First, we get a clear picture of where you are and where you’re headed, looking at your goals as a business, along with your strengths, challenges, and how you connect with your audience.
2. Strategic Brand Foundation 🎯
We lay down a strong foundation with a clear strategy by defining your values and messaging so every brand move feels natural and purposeful.
3. Purpose Driven Direction ✨
We map out a creative vision that’s aligned with your mission and purpose, ensuring every decision—from visuals to messaging—is aligned with what your brand stands for and the impact it aims to make.
4. Authentic Design Solution 🔮
This is where your brand truly comes to life. We craft a cohesive set of unique visuals that are authentic to your business and create a strong connection with your audience.
5. Cohesive Brand Execution 🏆
Consistency is everything! We make sure your brand feels the same everywhere, so it’s easy for people to recognize and remember you.
Ready to make your brand unforgettable? Head to the link in our bio to get started!
#branddesigner #designprocess #visualidentity #branding #graphicdesign #logodesigner #designinspiration #brandidentitydesign #strategy #brandstrategy #creativeagency #graphicdesigner #adobe #troutdesignco


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#brandidentity #logodesigner #logomark #logoinspirations


One piece of this experience is a logo mark, a simplified symbol or icon for a brand.
Logo marks are a small but impactful part of a brand identity and are meant to be scalable and easily recognizable.
Looking for a thoughtful brand identity that makes an impact? Just click the link in our bio to work with us!
#brandidentity #logodesigns #visualidentity #buildabrand #logodesigner #designstudio


#brandidentity #branding #logo #logoinspiration #design #designinspo #designer #pattern #illustration #type #customtype #typography #color #colorpalette #adobe #adobeillustrator #adobeexpress #adobephotoshop #graphicdesign #graphicdesigner #branddesigner #energy #fashion #surfing #expressive #troutdesignco


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Throughout the project we explored energetic visuals, a 3-D type exploration and multiple patterns for the brand, and wanted the work to feel like it was moving, and to jump out at you! Boompa’s guiding message of “Let the Wild Out!” meant every aspect of the brand needed to be confident and expressive to showcase and promote this soul and energy.
“Boompa is the exclamation mark when you land that new trick, make that goal or win that dance off. It’s claiming back that self confidence and not giving a flying fox!” - Koa
#brandidentity #branding #logo #logoinspiration #design #designinspo #designer #pattern #illustration #type #customtype #typography #color #colorpalette #adobe #adobeillustrator #adobeexpress #adobephotoshop #graphicdesign #graphicdesigner #branddesigner #energy #fashion #surfing #expressive #troutdesignco


If you took away the logo, would people still remember and connect with the essence of your brand? It’s the story, values, and emotions behind the visuals that truly define your brand and resonate with people long after they’ve seen your logo.
If you’re ready to showcase your story, let’s make it happen! 💡✨
#branding #logovsbranding #branddesigner #logo #brand #designinspo #brandidentity #graphicdesigner #designinspiration #designer #clientprocess #troutdesignco


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These applications are not final and I’m excited to share the rest of this brand’s visual identity but I wanted to give a peek at what I’m currently experimenting with. More to come! 😎
#branding #branddesign #logos #logoinspiration #logomark #butterfly #designinspo #designinspiration #graphicdesigner #branddesigner #adobe #adobeillustrator #photoshop #customtype #typography #adobeexpress #troutdesignco


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#graphicdesign #branding #branddesign #brandidentity #designinspiration #designer #visualidentity #designinspo #designinspiration #adobe #adobeillustrator #illustrator #illustration #photoshop #customtype #typography #skeleton #custombranding #hawaii #troutdesignco


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#graphicdesign #branding #branddesign #brandidentity #designinspiration #designer #visualidentity #designinspo #designinspiration #adobe #adobeillustrator #illustrator #illustration #photoshop #customtype #typography #skeleton #custombranding #hawaii #troutdesignco


#art #artmuseum #interactiveart #exhibitionart #inspiration #design #designinspo #designer #designer #wndrmuseum #boston


I’d like to say an extra thank you to our clients we have worked with over the past few weeks and months. Timelines and deliveries have been shifted due to all of this and you all have been nothing but kind and completely understanding throughout. I can’t really say enough how much that means. Thanks again for the love and support.💛
xDebbie & Tim


#moodboardmonday #moodboard #branding #brandinginspo #branddesign #graphicdesign #graphicdesigner #logo #logodesigner #logoinspirations #inspiration #holisticbranding #mushrooms #functionalmushrooms #uniquebranding #adobe #adobeillustrator #troutdesignco


#illustration #posterdesign #graphicdesign #graphicdesigner #ipad #procreate #procreateart #artdeco #adobe #adobeillustrator #festivaldesign #designer #designinspo #troutdesignco


The vision for the branding was a mixture of type, color and design elements that conveyed a bold but approachable message. We wanted the designs to mirror Rex’s fun, bright and motivational approach to fitness and wellness.
We used strong visual elements paired with a vibrant color palette to reflect energy and movement as well.
Ready for a thoughtful brand that showcases your business? Click the link in our bio to get started. 😎
#branddesign #branddesigner #designinspiration #designer #visualidentity #designinspo #adobe #adobeillustrator #adobeexpress #fitness #branding #graphicdesigner #graphicdesign #customtype #custombranding #process #troutdesignco


#branding #brandidentity #typography #customtype #logotype #logo #italian #restaurant #logodesign #graphicdesign #graphicdesigner #adobe #adobeillustrator #illustrator #aftereffects #logoinspriation #sneakpeek #troutdesignco


#designer #illustration #handdrawn #workinprogress #ipad #procreate #ipadart #adobe #adobeillustrator #graphicdesigner #graphicdesign #artnoveau #florals #spring #colorpalette #pattern #branddesigner #process #ladieswhodesign #troutdesignco


If you love what you see, we’re booking for the Spring! Go to our Inquire page, fill out a few questions, smash that “Send It” button, and we’ll be in touch!
See you out there. ✌🏼
x TDC
#newwebsite #designstudio #newwork #graphicdesign #designstudio #digitalarts #designer #graphicdesigner #logodesigner #branddesigner #logos #illustration #adobe #adobeillustrator #visualidentity #branding #branddesign #troutdesignco


alongside our client work we’ve been spending some extra time working on internal things for TDC. Looking forward to sharing more on that later this week! ✌🏼
x Debbie


#christmas #merrychristmas #christmasfestival #festival #posterdesign #design #graphicdesigner #illustration #digitalartist #adobe #illustrator #adobeillustrator #troutdesignco


Joygem is a woman-founded food company that empowers all people to slay their hangry vibes with convenient nourishment. This unchosen branding concept for Joygem was meant to showcase this divine product with subtle nods to the Southwest, and it sure was a fun one. This was not the chosen concept but the final one is even better! Stay tuned!
#brandinginspiration #branding #branddesign #logos #logodesigning #logoinspiration #typography #illustration #packaging #adobe #adobeillustrator #illustrator #designer #designinspiration #graphicdesign #graphicdesigner #troutdesignco


“Act” was my intention set for the last year, and it’s been giving exploration and cosmic alignment. The next year will be full of amazing possibilities and collaborations…I’ve never been more excited about WHAT IS COMING.✨
Interested in working with us? Head over to the link in our bio and fill out our inquiry form to get started!
#branddesign #adobe #illustrator #premierepro #branddesigner #branding #animation #branddesigninspiration #brandinginspiration #logodesigner #logoinspiration #collection #logofolio #graphicdesign #graphicdesigner #logovideo #happybirthday #logodesigning #6years #troutdesignco


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On-brand gifs, illustrations, and icons are some additional items we like to incorporate when designing a brand’s visual identity. By adding in these custom designs they provide a great opportunity to add personality, movement, and give a little extra life to a brand. This simple gif here is from a recent concept for a current client that was meant to represent mindfulness. 😌
#branddesign #branddesigner #brandidentity #gif #mindfulness #adobe #procreate #procreateanimation #graphicdesigner #designinspiration #illustrator #troutdesignco


#branddesigner #branding #brandinginspiration #adobe #brandidentity #designinspiration #graphicdesigner #digitaldesign #illustrator #custombranding #logo #logodesigner #florida #floridaoutdoors #troutdesignco


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#branddesign #branddesigner #logo #branding #logodesigninspo #branddesigninspo
#branddesigninspiration #graphicdesign #graphicdesigner #illustration #adobe #illustrator #adobeillustrator #troutdesignco


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#festival #graphicdesign #designer #posterdesign #festivalposter #springfestival #illustration #adobe #illustrator #adobeillustrator #music #arts #troutdesignco


The brand has a unique, signature style and Stretchlace wanted their packaging to continue to display their range of stretchy shoelaces. We created 5 custom package designs for them with hand drawn illustration and type to help display the uniqueness of each product and to showcase how valuable their products are.
If you’re already killin’ it in your biz but you’re ready for MORE...we can also help with that! Click the link in our bio to fill out our inquiry form to get started! ✨
#designinspo #packaging #packaginginspo #graphicdesign #packagingdesign #branddesigner #graphicdesigner #illustration #typography #typedesign #stretchlace #shoelaces #handdrawntype #adobe #illustrator #troutdesignco


Currently wrapping up a few things the first part of this week, then starting a few new projects the second half!
If you would like to work with us this spring please fill out our inquiry form via the link in our bio!
#brandinginspo #branddesigner #branddesign #expression #wild #surfing #hawaii #illustration #illustrator #adobe #adobeillustrator #cool #coolcats #designstudio #dailydesignpick #graphicdesign #graphicdesigner #logo #logodesigner #troutdesignco


Seed Retreat is a community that creates experiences to deepen our connection to ourselves, nature, and the world. Through the practices of running, mindfulness, and sports psychology, Seed Retreat explores our relationship to movement and what it means to be fully alive.
This project was a full brand identity along with a website, including various logos, marks, icons, illustrations, a type palette, photo direction, and a custom color palette to tie it all together!
When we work with our clients we dig deep into their purpose and values to create a unique and lasting brand identity that authentically communicates who they are and what they do.
If you would like to create a lasting brand with us apply now through the link in our bio!
#branddesign #branddesigninspo #branddesigner #brandandwebdesigner #logodesigninspiration #graphicdesign #graphicdesigner #brandidentity #webdesign #custombranding #logodesign #branding


#sharktank #asseenonsharktank #packaging #packagingdesign #branding #customtype #whimsical #illustration #adobe #illustrator #sketch #handdrawn #logo #logodesigner #logoinspiration #graphicdesigner #graphicdesign #branddesigner #freelancedesigner #typography #experimentaltype #troutdesignco







